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1 publicity campaign
campaña publicitaria -
2 publicity campaign
s.campaña publicitaria. -
3 publicity
- 'blisə-1) (advertising: There is a lot of publicity about the dangers of smoking.) publicidad, anuncios2) (the state of being widely known: Film stars usually like publicity.) publicidadpublicity n publicidadtr[pʌ'blɪsɪtɪ]1 publicidad nombre femenino\SMALLIDIOMATIC EXPRESSION/SMALLpublicity stunt truco publicitariopublicity campaign campaña publicitariapublicity [pə'blɪsət̬i] n: publicidad fn.• publicidad s.f.pʌb'lɪsətimass noun publicidad f; (before n) <agent, manager, office> de publicidad, publicitario[pʌb'lɪsɪtɪ]publicity stunt — ardid m publicitario
1. N1) publicidad f2) (Comm) (=advertising, advertisements) publicidad f, propaganda f2.CPDpublicity agent N — agente mf de publicidad
publicity campaign N — campaña f publicitaria
publicity manager N — director(a) m / f de publicidad
publicity officer N — directivo(-a) m / f de publicidad
publicity stunt N — truco m publicitario
* * *[pʌb'lɪsəti]mass noun publicidad f; (before n) <agent, manager, office> de publicidad, publicitariopublicity stunt — ardid m publicitario
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4 ensure
in'ʃuə(to make sure: Ensure that your television set is switched off at night.) asegurar (que)ensure vb asegurartr[ɪn'ʃʊəSMALLr/SMALL]1 (make sure) asegurarse2 (assure) asegurar■ the publicity campaign assured commercial success la campaña publicitaria aseguraba el éxito comercialv.• asegurar v.ɪn'ʃʊr, ɪn'ʃʊə(r), ɪn'ʃɔː(r)transitive verb asegurar, garantizar*please ensure that... — por favor asegúrese de que...
[ɪn'ʃʊǝ(r)]VT asegurar ( that que)* * *[ɪn'ʃʊr, ɪn'ʃʊə(r), ɪn'ʃɔː(r)]transitive verb asegurar, garantizar*please ensure that... — por favor asegúrese de que...
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5 activa
Del verbo activar: ( conjugate activar) \ \
activa es: \ \3ª persona singular (él/ella/usted) presente indicativo2ª persona singular (tú) imperativoMultiple Entries: activa activar
activar ( conjugate activar) verbo transitivo ‹economía/producción› to stimulate; ‹ circulación› to stimulate; ‹ negociaciones› to give fresh impetus to ‹ dispositivo› to activate; ‹ máquina› to set … in motion activarse verbo pronominal [ alarma] to go off; [ dispositivo] to start working
activo,-a
I adjetivo active
II m Fin assets pl Locuciones: estar en activo, to be on active service
activar verbo transitivo
1 (poner en marcha) to activate
2 (acelerar, animar) to liven up: la publicidad les ayudó a activar el negocio, the publicity campaign helped them to bolster up business ' activa' also found in these entries: Spanish: EPA - población - voz English: active - settle down - full - work - working -
6 activar
activar ( conjugate activar) verbo transitivo ‹economía/producción› to stimulate; ‹ circulación› to stimulate; ‹ negociaciones› to give fresh impetus to ‹ dispositivo› to activate; ‹ máquina› to set … in motion activarse verbo pronominal [ alarma] to go off; [ dispositivo] to start working
activar verbo transitivo
1 (poner en marcha) to activate
2 (acelerar, animar) to liven up: la publicidad les ayudó a activar el negocio, the publicity campaign helped them to bolster up business ' activar' also found in these entries: Spanish: estimular - mover English: activate - trip -
7 activo
Del verbo activar: ( conjugate activar) \ \
activo es: \ \1ª persona singular (yo) presente indicativo
activó es: \ \3ª persona singular (él/ella/usted) pretérito indicativoMultiple Entries: activar activo
activar ( conjugate activar) verbo transitivo ‹economía/producción› to stimulate; ‹ circulación› to stimulate; ‹ negociaciones› to give fresh impetus to ‹ dispositivo› to activate; ‹ máquina› to set … in motion activarse verbo pronominal [ alarma] to go off; [ dispositivo] to start working
activo 1
◊ -va adjetivoactive
activo 2 sustantivo masculino assets (pl)
activar verbo transitivo
1 (poner en marcha) to activate
2 (acelerar, animar) to liven up: la publicidad les ayudó a activar el negocio, the publicity campaign helped them to bolster up business
activo,-a
I adjetivo active
II m Fin assets pl Locuciones: estar en activo, to be on active service ' activo' also found in these entries: Spanish: activa - capital - empresarial - intensificar - liquidación - liquidar - revalorización - sin English: active - asset - brisk - fixed assets - frisky - liquidity - live - move - who - working - fixed -
8 promotion
- ʃən1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) ascenso, promoción2) (encouragement (of a cause, charity etc): the promotion of world peace.) promoción, fomento3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) promociónpromotion n ascensotr[prə'məʊʃən]1 (in rank) promoción nombre femenino, ascenso2 SMALLCOMMERCE/SMALL promoción nombre femenino3 (encouragement) promoción nombre femenino, fomento\SMALLIDIOMATIC EXPRESSION/SMALLto get promotion ser ascendido,-apromotion [prə'mo:ʃən] n1) : ascenso m (de un alumno o un empleado)2) furthering: promoción f, fomento m3) advertising: publicidad f, propaganda fn.• ascenso s.m.• fomento s.m.• promoción s.f.• salto s.m.prə'məʊʃən1) u ca) ( advancement in rank) ascenso mshe got o was given (a) promotion — la ascendieron, le dieron un ascenso
b) (BrE Sport) ascenso m, promoción f2) ua) (of research, peace, trade) promoción f, fomento mb) ( advocacy) promoción f3)a) u ( publicity) promoción f, publicidad f, propaganda fb) c ( campaign) promoción f, campaña f publicitaria or de promoción[prǝ'mǝʊʃǝn]1. N1) (in rank)a) [of employee] ascenso m, promoción fto get promotion — ser ascendido (to a)
if I get promotion, I have to move offices — si me ascienden, tengo que trasladarme de oficina
b) (Sport) ascenso mto win promotion — ser promovido, ascender
c) (US) (Scol) ascenso m2) (=encouragement) [of trade, peace] fomento m, promoción f ; [of campaign, project] apoyo m3) (=organization) [of concert, event] organización f4) (=publicity, advertising) promoción f ; (=advertising campaign) campaña f (de promoción)sale 2.special promotion — oferta f de promoción
2.CPDpromotion prospects NPL — perspectivas fpl de ascenso
promotions manager or director N — director(a) m / f encargado(-a) de promoción
* * *[prə'məʊʃən]1) u ca) ( advancement in rank) ascenso mshe got o was given (a) promotion — la ascendieron, le dieron un ascenso
b) (BrE Sport) ascenso m, promoción f2) ua) (of research, peace, trade) promoción f, fomento mb) ( advocacy) promoción f3)a) u ( publicity) promoción f, publicidad f, propaganda fb) c ( campaign) promoción f, campaña f publicitaria or de promoción -
9 campaña
Multiple Entries: campana campaña
campana sustantivo femenino tocar la campaña to ring the bell; ¿ya ha sonado la campaña? has the bell gone yet? ( de cocina) extractor hood
campaña sustantivo femenino campaign;◊ campaña electoral electoral o election campaign;campaña publicitaria advertising campaign; hacer una campaña to run o conduct a campaign
campana sustantivo femenino
1 (de iglesia, colegio) bell
2 Cost bell-bottom 3 campana extractora, extractor hood
vuelta de campana, roll over Locuciones: familiar figurado echar las campanas al vuelo, to start shouting about it
campaña sustantivo femenino
1 (electoral, etc) campaign
2 Mil expedition Locuciones: Mil (cocina, hospital, etc) de campaña, field ' campaña' also found in these entries: Spanish: amarrar - antidroga - antitabaco - campana - carpa - electoral - estratega - forma - inoculación - neutralizar - orientar - pro - retintín - tañido - tienda - tocar - vuelta - alfabetización - calar - campanada - campanilla - catre - desmontar - desplegar - exitoso - fundir - informativo - limpio - montar - publicitario - recoger - tañer - toque - viento English: agitate - aim - back - bell - bell-bottoms - campaign - canvass - canvasser - counteract - drive - electioneering - flag - flap - flare - hate - hustings - launch - launching - marketing - mount - pitch - publicity - push - ring - sales campaign - smear campaign - somersault - tent - think up - toll - turn over - wage - appeal - ground - hood - roll - smear -
10 campana
Multiple Entries: campana campaña
campana sustantivo femenino tocar la campana to ring the bell; ¿ya ha sonado la campana? has the bell gone yet? ( de cocina) extractor hood
campaña sustantivo femenino campaign;◊ campana electoral electoral o election campaign;campana publicitaria advertising campaign; hacer una campana to run o conduct a campaign
campana sustantivo femenino
1 (de iglesia, colegio) bell
2 Cost bell-bottom 3 campana extractora, extractor hood
vuelta de campana, roll over Locuciones: familiar figurado echar las campanas al vuelo, to start shouting about it
campaña sustantivo femenino
1 (electoral, etc) campaign
2 Mil expedition Locuciones: Mil (cocina, hospital, etc) de campaña, field ' campana' also found in these entries: Spanish: amarrar - antidroga - antitabaco - campaña - carpa - electoral - estratega - forma - inoculación - neutralizar - orientar - pro - retintín - tañido - tienda - tocar - vuelta - alfabetización - calar - campanada - campanilla - catre - desmontar - desplegar - exitoso - fundir - informativo - limpio - montar - publicitario - recoger - tañer - toque - viento English: agitate - aim - back - bell - bell-bottoms - campaign - canvass - canvasser - counteract - drive - electioneering - flag - flap - flare - hate - hustings - launch - launching - marketing - mount - pitch - publicity - push - ring - sales campaign - smear campaign - somersault - tent - think up - toll - turn over - wage - appeal - ground - hood - roll - smear -
11 target
1) (a marked board or other object aimed at in shooting practice, competitions etc with a rifle, bow and arrow etc: His shots hit the target every time.) blanco2) (any object at which shots, bombs etc are directed: Their target was the royal palace.) blanco3) (a person, thing etc against which unfriendly comment or behaviour is directed: the target of criticism.) blancotarget n blanco / objetivotr['tɑːgɪt]1 (of missile, goal, aim) objetivo2 (in shooting, of criticism) blanco3 (board) diana1 (aim at target) apuntar2 (cause to have effect on) dirigir a, destinar a1 (date, figure) fijado,-a; (audience, market) objetivo\SMALLIDIOMATIC EXPRESSION/SMALLto be on target ir de acuerdo a lo previstotarget language idioma nombre masculino de destinotarget practice prácticas nombre femenino plural de tiromoving target blanco móviltarget ['tɑrgət] vt: fijar como objetivo, dirigir, destinartarget n1) : blanco mtarget practice: tiro al blanco2) goal, objective: meta f, objetivo mn.• blanco s.m.• hito s.m.• mira s.f.• mirilla s.f.• objetivo s.m.
I 'tɑːrgət, 'tɑːgɪt1)a) ( thing aimed at) blanco m, objetivo m; ( Mil) objetivo m; ( board) ( Sport) diana fthe shot was right on/way off target — el tiro dio de lleno en el blanco/se desvió mucho
b) (of criticism, protest) blanco mhis criticisms were right on/way off target — sus críticas dieron en el blanco/iban totalmente desencaminadas
target FOR/OF something — blanco de algo
2) (objective, goal) objetivo mto set oneself a target — fijarse un objetivo or una meta
above/below target — por encima/debajo del objetivo previsto
to be on target — ir* de acuerdo a lo previsto (or al plan de trabajo etc); (before n) <date/figure> fijado; <area/zone> ( Mil) objetivo adj inv; <audience/market> ( Marketing) objetivo adj inv
II
a) ( select as target)ten mines have been targeted for closure — diez minas han sido identificadas como candidatas al cierre
b) (direct, aim) \<\<publicity/advertising\>\> dirigir*['tɑːɡɪt]1. N1) (Sport) blanco m, diana f ; (Mil) objetivo mhe missed the target — no dio en el blanco or la diana
•
an easy target — (lit, fig) un blanco fácil•
a fixed target — un blanco fijo•
a moving target — un blanco móvil•
the shot was off target — (Ftbl, Hockey etc) el tiro iba desviado a gol•
the shot was on target — (Ftbl, Hockey etc) el tiro iba directo a gol•
a soft target — (lit, fig) un blanco fácil2) (=person on receiving end) [of criticism, remark] blanco m ; [of advertising] objetivo mhe has been the target of criticism over his handling of the affair — ha sido el blanco de las críticas por su manejo del asunto
this made him a prime target for blackmail — esto le convirtió en un blanco perfecto para el chantaje
3) (=objective) objetivo m, meta fproduction targets for 1980 — los objetivos or las metas de producción para 1980
•
the project is on target for completion — el proyecto lleva camino de terminarse dentro del plazo previsto•
to set a target for sth — fijar un objetivo para algoto set o.s. a target — fijarse un objetivo
2. VT1) (Mil) [+ positions, installations] fijar como objetivo2) (=select, single out)cigarette companies seem to be targeting children intentionally — las tabacaleras parecen estar dirigiendo su publicidad a los niños deliberadamente
•
to target sth/sb for sth, the government will target high earners for tax increases — el gobierno hará recaer la subida de los impuestos particularmente sobre aquellos con sueldos elevados3) (fig) (=aim)•
to target sth at sb/sth, products targeted at children — productos dirigidos a los niñosprograms targeted at reducing infant deaths — programas que tienen como objetivo reducir el número de muertes infantiles
3.CPDtarget area N — (Mil) zona f objetivo
target audience N — público m objetivo
target date N — fecha f límite
target group N — grupo m objetivo, grupo m destinatario
target language N — lengua f de destino
target market N — mercado m objetivo
target practice N — tiro m al blanco, prácticas fpl de tiro
target price N — precio m indicativo
target weight N — peso m ideal
* * *
I ['tɑːrgət, 'tɑːgɪt]1)a) ( thing aimed at) blanco m, objetivo m; ( Mil) objetivo m; ( board) ( Sport) diana fthe shot was right on/way off target — el tiro dio de lleno en el blanco/se desvió mucho
b) (of criticism, protest) blanco mhis criticisms were right on/way off target — sus críticas dieron en el blanco/iban totalmente desencaminadas
target FOR/OF something — blanco de algo
2) (objective, goal) objetivo mto set oneself a target — fijarse un objetivo or una meta
above/below target — por encima/debajo del objetivo previsto
to be on target — ir* de acuerdo a lo previsto (or al plan de trabajo etc); (before n) <date/figure> fijado; <area/zone> ( Mil) objetivo adj inv; <audience/market> ( Marketing) objetivo adj inv
II
a) ( select as target)ten mines have been targeted for closure — diez minas han sido identificadas como candidatas al cierre
b) (direct, aim) \<\<publicity/advertising\>\> dirigir*
См. также в других словарях:
publicity campaign — appeal to gain the approval and support of the public … English contemporary dictionary
publicity — pub‧lic‧i‧ty [pʌˈblɪsti] noun [uncountable] 1. the attention that someone or something gets from newspapers, television etc: • The case has received massive publicity. • Sales of the drug are falling due to adverse (= negative ) publicity about… … Financial and business terms
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publicity — /pV blIsifiti/ noun (U) 1 the attention that someone or something gets from newspapers, television etc: The case has received massive publicity. | bad/adverse publicity (=publicity that makes you look bad) | publicity stunt (=something that is… … Longman dictionary of contemporary English
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publicity — noun 1 media attention ADJECTIVE ▪ considerable, enormous, extensive, greater, wide, widespread ▪ The papers have begun to give greater publicity to the campaign against GM food. ▪ … Collocations dictionary